Sommet Dame Assists Its Readers With Their Stylistic Expression
With a fashion-forward mindset and an elegant wardrobe to match, the educated and upwardly mobile young women that make up Sommet Dame’s target demographic look to their attire as a form of outward expression. Consequently, Sommet Dame seeks to connect with its audience on a stylistic level, introducing quality brands and tips for all occasions.
Dressing for success is a major part of a Sommet Dame reader’s life. With a median annual income of $69,053 and 90% holding college degrees in professional or managerial positions, Sommet Dame readers value a wardrobe that can assist them in their everyday urbanite activities while still exhibiting their own personal style. 58 % of Sommet Dame readers reside in highly populated metropolitan areas and thus are accustomed to a fast-paced, high-end lifestyle.
85% of Sommet Dame readers purchase their garments in boutiques, outlets, and malls while 27 % prefer to buy their wardrobe online. Typically, Sommet Dame readers spend an average $1,080 per year on garments and accessories. Playing into its audience’s interests, Sommet Dame provides brand and style profiles to assist its readers in finding, curating, and designing their own signature looks.
Sommet Dame readers generally seek professional ensembles that exude a confident and ambitious air while maintaining a quality and comfort for an industrious way of living. In response, Sommet Dame offers content that fulfills a career-orientated and cultured aesthetic representative of the Sommet Dame woman.